2022 Hatch Award Winning Campaign
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Due to the pandemic, people rely more and more on technologies and ignore the beauty of nature. The sales of automobiles industry is decreasing these seasons including Jeep. Consumers no longer longing to explore the nature.
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People are staying at home too long during the pandemic and a lot of people are addicted to these technologies. Jeep motivates us to go out and experience the nature. Stop clicking, start driving.